Meet our
Team

As Digaboom co-founder and Chief Creative Officer, Tracey delivers 20 years of user experience design and interactive agency work expertise. Tracey is also co-founder of Digital Artisans, a Boston-area digital agency, and was the former Chief Creative Officer at Bridgeline Digital as well as a web designer with Show & Tell, a provider of retail shopping experiences. An adjunct Professor of Web Design at the University of Massachusetts Lowell for 15 years, Tracey’s design work has received multiple web design honors including 2 MITX Interactive Design awards.

C.C. has over twenty years of experience working in the online marketing space. Over the years of his career he has worked with a variety of clients including Nike, HBO, American Eagle Outfitters, ONE, Verizon FiOS and The Coca-Cola Company. C.C. is the co-author of the International bestseller Content Rules, considered by many to be the premiere book on modern content marketing. C.C. is an advocate who speaks about building passionate communities and the strategic values of marketing. He is a graduate of Bentley University where he currently serves as an Adjunct Professor of Marketing and Communications. He is a Samsung Image logger, the original ONE Dad and a UN Foundation Social Good Fellow. C.C. serves as the Chairman of the Board at Wediko and serves on the board of The Hockey Foundation and the Concordia Project.

John has 25 years’ experience in digital marketing technology and services. He is the founder of Ontios, a technology & interactive services consultantancy, and former President of Boston Interactive, CodeLab Technology Group and ReadyAbout Interactive. As President of CodeLab, he successfully lead the sale of the company to a larger public entity. John is active in the technology startup ecosystem and currently advises Weiss Analytics, a big data real estate analytics company, FlexiSphere a managed services provider and BioFlag Therapeutics, an innovative biotech drug discovery platform. John served for 9 years on the board of MITX (the Massachusetts Innovation and Technology Exchange), the largest internet advocacy group in the U.S. He was co-chair of the MITX technology awards program for 8 years and has been a judge in their web awards programs since its inception 20 years ago.

Charlie has over 15 years of successful private equity and venture capital experience. He is also CFO & General Partner at New Technology Ventures, a multi-stage venture firm based in the Boston area, with partners in Washington, DC and Silicon Valley. NTV develops, launches, and invests in promising opportunities, with a mission to build successful companies, not just manage capital. Charlie was previously at WAVE Equity Partners and MPM Capital and was a Founder and General Partner at Brooke Private Equity. Charlie has a B.S. in Finance from the University of Maine and an MBA from Northeastern University.

Todd is an educator at heart. Whether developing digital strategy, providing content for websites or social media campaigns, or implementing new online tools, he operates much as he did in the classroom—helping people strengthen skills and find solutions that work. Many of the national and international social change organizations Todd has worked with are in education — Expeditionary Learning, Buck Institute for Education, Bay State Reading Institute—and he excitedly brings that perspective to building community at Digaboom. When not working from his laptop, Todd would love to be going up and down mountains -- on skis, on bike, and on foot -- wherever he can find them. He lives in Amherst, MA with his wife and two sons.

Nicole is a senior graphic design student at the University of Massachusetts in Lowell. Her work has been featured in the first annual Chancellor’s Celebration of the Arts, UML Commemoration of the 50th Anniversary of the Voting and Civil Rights Acts, and the 2015 Graphic Design Exhibition at UMass Lowell. Her interest currently lies in merging the handmade with technology such as app and web design.

Ann is a veteran of creating and managing digital content to build relationships for organizations and individuals. Ann is the author of the Wall Street Journal bestseller Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content (September 2014, Wiley) and co-author of the best-selling book on content marketing, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (2011, Wiley). She is the Chief Content Officer of MarketingProfs; a columnist for Entrepreneur magazine; a LinkedIn Influencer; a keynote speaker, mom, and writer.

Scott is the co-founder and CTO of ion interactive, a marketing software company that provides a platform for web-based marketing apps for many of the world's leading brands. He is also the founder of the MarTech conference and author of the Chief Marketing Technologist blog, chiefmartec.com, which focuses on strategy, management, and culture at the intersection of marketing and technology and annually publishes the well-known Marketing Technology Landscape Supergraphic. Scott just recently authored Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative (March 2016, Wiley).

Alec is founder and partner at Praxis Advisors, a data-driven marketing and strategy boutique consulting firm. A customer experience expert with proven strengths in leveraging consumer insights and analytics to drive revenue growth, Alec recently led high-level teams that delivered significant business impact – in terms of revenue, cost savings, and new product and service development – as Head of Consumer and B2B Insights and Intelligence at the digital retailer LivingSocial, as well as at the financial services firm, USAA. Alec’s impressive track-record also includes senior leadership positions at Copernicus Marketing, Bank of America, John Hancock, and Fidelity Investments. Alec received his B.A. from Stonehill College, and his MBA from Northeastern University.